HOTEL LE MERIDIEN WALDORF*****

Aldwych London WC2B 4DD
United Kingdom

 

 

In 1889 the London County Council plans to widen the famous street the Strand and set about the biggest land clearance since the Great Fire of 1666. Eight acres of buildings and streets were to go, making way for a grand new crescent called the Aldwych. Parliamentary wrangling over the cost meant work did not start until 1900, at the end of the reign of Queen Victoria and the beginning of that of Edward V11.

Edward Saunders, Manager of the Coronet Theatre in Notting Hill Gate followed these plans with interest, having great ambitions to have his own theatre. He enlisted the support of theatregoer Thomas Wild a Chartered Accountant, and although it was later claimed to be his idea to add a hotel, it was in fact Wild who proposed the project.

The name Saunders and Wild chose for their company seemed to imply there was Astor money involved and rumours to this effect still persist. In fact the name seems simply to be one they picked because it had a ring of cache about it, for at that time William Waldorf Astor, who had just become a naturalised British subject, was the richest man in the world. Astor ironically later went down with the Titanic, the ship who’s ballroom was inspired by the Palm Court at the Waldorf.

If the name was synonymous with success, it did not work out that way for the partners. Alexander Marshall Mackenzie of Aberdeen was signed as Architect and set about his design for a hotel and theatre. Shares in the syndicate did not sell well and two other theatres opened adjacent to the site, further depressing the scheme. By 1905 the foundations had been laid but little finance remained available to continue. That year the new King officially opened the Aldwych, albeit with it’s centrepiece well and truly under construction.

It was the Architect Mackenzie who rescued the project, bringing in another Scot, John Macdonald Henderson. The Waldorf syndicate was wound up and the Waldorf Hotel Company established with a share capital of £350,000. Saunders and Wild were both paid off with shares in the new company.

Mackenzie had seen the latest hotel in the United States and was eager to adopt the higher ratio of bathrooms to bedrooms than was common in the UK. He also forecast that being in the heart of theatreland, the hotel would become ‘one of the greatest centres of London amusement’. He made good his predictions and from the 190 foot frontage of Aberdeen granite soared sculptured Portland stone in columns of French Renaissance style with statues representing the arts and sciences. The finished hotel was a majestic example of Edwardian building and earnt Mackenzie enormous respect and the contract to design Australia House at the end of the Aldwych. The interior rivalled the exterior thanks largely to Waring & Gillow, who not only carried out the decoration but supplied everything to run it – even the music sheets and instruments for the house orchestra.

The official opening was on Tuesday 28th January 1908. An excited public saw innovations such as an electric light by each bed, telephones in every room and the hotel’s own telephone exchange, prompting one newspaper to write “ Residents will thus be able at any time of day or night to obtain or exchange communication with any part of London or the provinces”.

The public rooms included a billiards room, a ladies drawing room with the very latest in musical boxes and a large pile of metal discs to while away the time whilst the gentlemen drank in their bar called the Smoking Room. It was here the stage door Johnnies from the nearby legal chambers used to gather before going to collect the ‘Gaeity Girls’ from the new Gaeity Theatre opposite. There was no doubt the hotel would be a success. One newspaper called it a ‘new Palace for the people’ and the daily Graphic observed that “a bachelor will be able to have the run of the place for a guinea and a half a week”.

It’s location and celebrity brought a quick succession of famous names , amongst them Lily Langtry, Ivor Novello, George Bernard Shaw and Gertrude Lawrence.

The outbreak of the first world war brought a darker time to the hotel and included the bombing of the Aldwych theatre. In it’s aftermath times became lighter and music once again enlivened the hotel. The Tango was first introduced here and the 1920’s saw the introduction of the Waldorf’s trademark tango teas which continue today. The Palm Court orchestra was run by a Mr Mantovani, father of the now famous namesake. The Waldorfians made hundreds of records and their name was in lights outside the hotel until war again came in 1939.

The ensuing years saw the hotel struggle to regain it’s past glory and it took the intervention of Charles Forte in 1958 to see matters turn once again. Forte had made his name as a caterer and passionately wanted to enter the hotel business. Having raised the necessary £600k his dream began, swiftly building an empire of some 800 hotels worldwide.


In 1992 the hotel was closed for 9 months and a major refurbishment took place, including the redecoration of every bedroom and the installation of air conditioning. In 1995 the Waldorf became Le Meridien Waldorf, still within the Forte organization, and was awarded 5 star status.

Today many stars and celebrities still visit – even the Spice Girls chose it to celebrate the opening of their movie !

 

 

 

All 292 bedrooms and suites are decorated to a high standard, capturing the theatrical Edwardian origins but complementing them with modern equipment and facilities required by today’s traveller.

  • Individually controlled air conditioning
  • Bath & shower
  • Private Bar
  • International Satellite Television
  • Pay Movies
  • Sony Play station
  • Direct Dial Telephone with modem connection & Voicemail
  • Safety Deposit Box
  • UK, European & US power
  • Trouser Press
  • 24 Hour Room Service

 

 

Breakfast is served in the magnificent Palm Court.

Monday - Friday
7.00am - 10.00am

Saturday - Sunday
7.30am - 10.30am

 

Aldwych Brasserie - Bistro style restaurant serving lunch afternoon tea and evening meals.

Monday - Sunday
11.00am - 10.30pm

 

 

  • Prices available upon request.

     

     

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